This is Why You Shouldn’t Use Slogans Without Methods!
This week’s video is about slogans, targets, and exhortations, and why you shouldn’t use them.
Slogans, exhortations, and targets do not help people know what to do to achieve their objective. An example of:
An exhortation is: “get better grades in school.”
A slogan is: ”A” students are winners.
A target is: “get all “A”s in school.
Further, they do not motivate individuals or clarify expectations.
Slogans, exhortations, and targets are meaningless without methods to achieve them.
How should your kid get better grades?
Get them a tutor
Receiving after-school help from the teacher
Enrolling in the free online Khan Academy
More examples of…
An exhortation is: “try harder not to fart in bed.”
A slogan is: “whoever smelt it, dealt it”
A target is: “stop farting”
Again, they do not motivate individuals or clarify expectations.
Slogans, exhortations, and targets are meaningless without methods to achieve them.
How should your husband stop farting?
Watch what you eat? No black beans or cabbage before bed.
When I say pull my finger, DON’T Do It !!!
And lastly, never dutch oven me, or else it is a divorce.
Slogans, exhortations, and targets shift responsibility for improvement from the one setting the goal to the person accountable for achieving the goal.
This causes resentment, mistrust, and other negative emotions.
Use It or Lose It to Make It Actionable:
Don’t assign people slogans, targets, exhortations. Rather, help them figure out HOW TO DO IT! Give them a method.
When to Use It:
Whenever you are trying to motivate people.
What Do You Think?
Have you ever given someone a slogan, exhortation, or target without a method? How did it work out? Please comment.
Until next time, stop using slogans, behave and as always…Prime Your Pump!
–Howie
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Too funny ! It is true that method and planning are needed to accompany a goal.
Happy Friday Howie. I always read your material first and then watch the movie. Every so often, like today, you force me to look up something in the urban dictionary. The term “dutch oven” was new to me. So I thank you for expanding my horizons in the world of sleaze and slang – – and no, I would never dutch oven my main squeeze. I also hope you are not speaking from personal experience. Now, it’s time for the movie.
(6 minutes and 14 seconds later) One of your best. Too many people just say “do this” rather than “here’s how you do this”. A few suggestions or tips go a long way in changing behavior. But there’s a fine line between suggesting and nagging.
When I stopped smoking cold turkey, my personality changed. I became cranky, bitchy, irritating, and basically a royal pain in the ass. Instead of saying “just calm down and relax”, my wife suggested trying “alternative oral gratification”. Let me just say her idea worked, but when we were out, she offered me chewing gum or a piece of candy. In more ways than one, my cute blonde is an absolute genius.